柏林國(guó)際應(yīng)用科技大學(xué)

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柏林國(guó)際應(yīng)用科技大學(xué)-工商管理學(xué)士-國(guó)際管理和市場(chǎng)營(yíng)銷(xiāo)

BA Business Administration - International Management and Marketing(本科)

專(zhuān)業(yè)概況

在這里學(xué)什么？

The aim of the BA (International Management and Marketing) program is to develop a global business graduate with a well-rounded and state-of-the-art management and marketing expertise, and a skill set that can be adapted to different international business settings. As such, students will learn to manage a diverse workforce, organize projects, and devise international management and marketing strategies.

Berlin International is set within the unique Berlin context, which is apart from the seat of many MNCs also a major start-up hotspot in Europe: Our students can thus take their pick in terms of either working for a start-up or multinational corporation after their graduation.

Modern and practical program

Berlin International's learning environment is problem-based and has a strong focus on the applied practitioner approach. We draw on the expertise and professional experience of our diverse staff as well as our local and international firm network to bring theory closer to the actual business practice. We pay attention to employer needs and help our students develop a skill set that is relevant to the challenges of the 21st-century workplace. Interpersonal, intercultural, and analytical skills are all high on our skill development list. We practice these skills by working individually as well as in groups. Our learning environment is friendly, inclusive, and social, which allows us to respond to individual student needs.

An international study program to prepare students for the global job market

The Bachelor program in Business Administration is taught in English. If you are looking for an international BA program providing the perfect basis for your future professional as well as modern management methods and applying for a International Management & Marketing program at Berlin International.

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課程信息

學(xué)制：全日制(3 年)

學(xué)費(fèi)：€7,920.00 (￥ 61,641) /年

開(kāi)學(xué)時(shí)間：2022十月

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留學(xué)地點(diǎn)：Berlin International University of Applied SciencesSalzufer 6,Berlin,10587, Germany

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