瑪麗維爾學(xué)院

The Master of Arts in Strategic Communication & Leadership combines public relations, advertising, and marketing communications into a cohesive organization-wide communication function. This combination creates one organizational voice that speaks to individual groups and their concerns, while adhering to the organization’s overall business and strategic plans that affect all parts of the organization. This program prepares individuals for public relations, advertising, and marketing communications senior-level positions in corporate, government, not-for-profit, and community organizations. This program welcomes professionals in the field as well as undergraduate students seeking further education. Advanced undergraduate students may also be eligible for the bridge program that allows them to earn master’s credit for advanced undergraduate senior-level classes.

The 36-hour master’s curriculum can be completed either full- or part-time. Students work with their assigned Communication professor-mentor throughout their study to plan classes and projects. Other features of the program include:

• Emphasis on applying strategic communication research and knowledge to professional work;
• All coursework papers and projects focus on each individual student’s area of interest and can provide the framework for their final project or thesis;
• Independent study options to apply a student’s professional work to coursework;
• The choice of a project or thesis capstone experience;
• All professors have professional experience as well as academic credentials.

Early Access Option for Strategic Communication & Leadership, M.A. - Maryville undergraduate students who have completed a minimum of 90 credit hours, with at least 20 credit hours from Maryville, and who have a cumulative GPA of 3.25 and/or have demonstrated significant academic ability in the major through the last two years of academic work may apply to take courses toward the Early Access Option. Students should consult with their academic adviser and the Graduate Director of Strategic Communication & Leadership for more information. Early access students may earn up to 12 credit hours of coursework in the graduate Strategic Leadership or Strategic Communication core in consultation with the Graduate Director. Interested students must formally apply after completing a minimum of 75 credits, to the graduate program in Strategic Communication & Leadership and submit and essay and resume. Accepted students are limited to one (1) graduate course per 8-week term.