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格林威治大學(xué)

格林威治大學(xué)-戰(zhàn)略營銷-MA

Strategic Marketing, MA(碩士)

院校名稱格林威治大學(xué)
院校排名701

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所屬院系
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課程信息

專業(yè)概況

在這里學(xué)什么？

The Master's in Strategic Marketing is designed for graduates and qualified managers to learn about the latest developments and practices in strategic marketing. It will suit those looking to enter a career in marketing consultancy or pursue management careers in marketing. The course will advance your marketing skills and prepare you for the competitive challenges of the global marketplace. You'll gain a comprehensive understanding of marketing strategy, market research, digital marketing, brand management and global marketing, plus the skills to manage the relationship between an organisation and its customers. We also invite guest lecturers from influential organisations within the industry, such as EQUA, Visit Britain and Public Health England.

Graduates of this degree are currently working as consultants and as marketing and marketing communications managers for companies such as PricewaterhouseCoopers (PwC), Co-op Group, Italian automotive technology manufacturer Magneti Marelli and Norwegian food products manufacturer Mills DA, as well as various private companies, non-profits and government organisations around the world.

所屬院系

進(jìn)入哪個院系學(xué)習(xí)？

Marketing, Events and Tourism

中國學(xué)生入學(xué)要求

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For entry to our Master's programmes, you will need to have met the following: Achieving four year Bachelor with a minimum of 70% for UK 2.2 or with a minimum of 80% for UK 2.1. Students need to have an IELTS score of 6.0 with a minimum of 5.5 in each component. For some postgraduate taught courses, you need: IELTS 6.5 with a minimum of 5.5 in each component.

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課程信息

學(xué)制：全日制(1 年)

學(xué)費(fèi)：￡15,000.00 (￥ 135,449) /年

開學(xué)時間：2022九月20日

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留學(xué)地點(diǎn)：University of Greenwich (Greenwich Campus)Old Royal Naval College,King William Walk,London,Greenwich,SE10 9LS, England

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